Best of luck to all!
Please see below when your group is scheduled to present your plan:
All presentations will take place Tuesday June 9 at PricewaterhouseCoopers offices:
Two Commerce Square
17th Floor 2001
Market Street
Philadelphia, PA 19103
Transportation/Parking:
Nearest Garage - garages located at 20th and Market streets; 19th and JFK Blvd; 19th and Market streets; 19th and Ludlow streets
Nearest Train Station - Suburban Station (all Regional Rail Lines)
Nearest Subway Stop - City Hall (Broad Street or Market/Frankford Lines)
*Please note: there will be no food and beverages provided at this session for participants
TEAM ONE
9:00 a.m. - 10:00 a.m.
TEAM TWO
10:15 a.m. - 11:15 a.m.
TEAM THREE
11:30 a.m. - 12:30 p.m.
TEAM FOUR
1:00 p.m. - 2:00 p.m.
TEAM FIVE
2:15 p.m. - 3:15 p.m.
Please contact Committee Member Sarah Way or Committee Chair Blair Kahora if you have any questions.
Thursday, May 21, 2009
May 26 Session Details
"Presentation Training"
May 26, 2009 - please note this is a TUESDAY session, as Monday is a holiday
6:00 p.m. - 8:00 p.m.
Tierney Communications
200 South Broad Street
10th floor
Philadelphia, PA 19102
Check-in Instructions:
Please contact Committee Chair Blair Kahora at 908-246-2268 or Committee Member Emily Grose at 717-645-0463 if you have difficulties getting into this session
Food & Beverages:
Potbelly sandwiches and drinks will be provided at this session
Transportation /Parking:
Nearest parking - parking garages are located across the street at Broad and Locust streets; at Locust and 15th streets; or at the Double tree Hotel at Broad and Locust streets
Nearest train station - Suburban Station or Market East Station (all Regional Rail lines)
Nearest subway stop - Walnut/Locust (Broad Street line)
Featured Guest Speaker:

TRACEY SANTILLI
Senior Vice President, Tierney Communications
Tracey Santilli offers expertise in consumer brand marketing with emphasis on media relations and special events. With ten years experience, she has worked in a variety of disciplines including consumer products, healthcare and nutrition, transportation, telecommunications and environmental science communications. Tracey counsels and develops strategic communications efforts for the agency's largest public relations client, Bayer Environmental Science, as well as IBM, Verizon Wireless and the Pennsylvania Department of Transportation. In this role, she has created and implemented results-oriented national and local business-to-business and consumer programs, including media relations, new product launches, integrated public education and awareness campaigns, and target market initiatives. Additionally, she serves as co-chair of the agnecy's Philanthropy and Talen, Management and Selection committees.
Prior to Tierney, Tracey worked at Ketchum in New York where she handled accounts in the brand marketing practice including Alberto-Culver, Merial, Quaker, and Spiegel. She is a graduate of West Virginia University with a B.S. in Journalism. She is a current member of the Public Relations Society of America.
May 26, 2009 - please note this is a TUESDAY session, as Monday is a holiday
6:00 p.m. - 8:00 p.m.
Tierney Communications
200 South Broad Street
10th floor
Philadelphia, PA 19102
Check-in Instructions:
- Participants should report to the 10th floor
- No photo ID is required
Please contact Committee Chair Blair Kahora at 908-246-2268 or Committee Member Emily Grose at 717-645-0463 if you have difficulties getting into this session
Food & Beverages:
Potbelly sandwiches and drinks will be provided at this session
Transportation /Parking:
Nearest parking - parking garages are located across the street at Broad and Locust streets; at Locust and 15th streets; or at the Double tree Hotel at Broad and Locust streets
Nearest train station - Suburban Station or Market East Station (all Regional Rail lines)
Nearest subway stop - Walnut/Locust (Broad Street line)
Featured Guest Speaker:

TRACEY SANTILLI
Senior Vice President, Tierney Communications

Tracey Santilli offers expertise in consumer brand marketing with emphasis on media relations and special events. With ten years experience, she has worked in a variety of disciplines including consumer products, healthcare and nutrition, transportation, telecommunications and environmental science communications. Tracey counsels and develops strategic communications efforts for the agency's largest public relations client, Bayer Environmental Science, as well as IBM, Verizon Wireless and the Pennsylvania Department of Transportation. In this role, she has created and implemented results-oriented national and local business-to-business and consumer programs, including media relations, new product launches, integrated public education and awareness campaigns, and target market initiatives. Additionally, she serves as co-chair of the agnecy's Philanthropy and Talen, Management and Selection committees.
Prior to Tierney, Tracey worked at Ketchum in New York where she handled accounts in the brand marketing practice including Alberto-Culver, Merial, Quaker, and Spiegel. She is a graduate of West Virginia University with a B.S. in Journalism. She is a current member of the Public Relations Society of America.
Wednesday, May 13, 2009
May 18 Session Details
"Media Panel Discussion: Traditional and Non-Traditional Media Relations"
May 18, 2009
*tour of NBC 10 studios at 5:30 p.m.
session takes place from 6 p.m. - 8 p.m.
NBC 10 Studios, Peacock Room
10 Monument Road
Bala Cynwyd, PA 19004
Participants are encouraged to post questions for Monday's panelists in advance of Monday's session to this blog posting. Questions posted to the blog in advance will be answered first during Monday's session, so feel free to fire away!
Check-in Instructions:
Food & Beverages: Pizza and drinks will be provided at this session.
Transportation/Parking:
Nearest parking - there is a parking lot at the NBC 10 building
Nearest train station - Bala Cynwyd station (R6 Regional Rail line)
Nearest subway stop - NA
Featured Guest Speakers:
CHRIS BLACKMAN
News Director, NBC 10
Chris Blackman is vice president of News for NBC 10 Philadelphia. He joined NBC 10 in July of 2001 as assistant news director and was promoted to news director in January of 2002.
Prior to joining NBC 10, he spent four and a half years in Asia as vice president of News Programming for CNBC Asia in Hong Kong and Singapore where he created several award winning programs.
Blackman has been with NBC for 23 years, including ten years at the NBC owned station in Chicago where he worked as a news writer, producer and executive producer. While working in Chicago, Blackman earned a number of Emmy and Associated Press Awards. He views his trip to South Africa and the Emmy he won for writing about the apartheid and the release of Nelson Mandela as one of the highlights of his career.
Blackman graduated from Stanford University with a degree in Communications.

BERNARD DAGENAIS
Editor, Philadelphia Business Journal
Bernard Dagenais is the editor of the Philadelphia Business Journal, one of 40 local business news publications owned by American City Business Journals. The business journal's exclusive local business news content can be found in its weekly newspaper, with daily breaking news featured at philadelphiabusinessjournal.com and, through broadcast partnerships, on KYW News Radio, WHYY and Fox 29's Good Day Philadelphia Show.
A journalist for nearly 25 years, Bernie took the helm of the business journal's editorial operation six years ago. He is previous business editor of The Washington Times.

CHRIS KREWSON
Executive Editor, Online/News, Philadelphia Inquirer
Chris Krewson is the executive online editor at The Philadelphia Inquirer, responsible for all aspects of The Inquirer's online efforts, including breaking news, blogs, multimedia projects and its presence in social media. He oversees a multimedia staff in the newsroom, including the Continuous News operation, as well as breaking news and blog posts from every desk in the newsroom: Metro, Sports, Science and medicine, Business and Features. He's the newsroom's primary liaison with philly.com.

TOM MCGRATH
Executive Editor, Philadelphia Magazine
Tom McGrath is the executive editor of Philadelphia magazine and online editorial director of Phillymag.com and Bostonmagazine.com. Prior to joining Philadelphia magazine in 2003, he served as executive editor of Men's Health magazine and before that was editor of Atlantic City magazine.
McGrath is also the author of MTV: The Making of A Revolution (Running Press), a business/cultural history of the cable network, and co-author of Fitness Made Simple (McGraw Hill), with fitness expert John Basedow. His writing has been published in Men's Health, Women's Health, George, Glamour, Child, Success, Runner's World and other national publications.
He has won several writing/reporting awards from the Society of Professional Journalists, and he has appeared on NPR, the Fox News Channel, MSNBC, the BBC and numerous other TV and radio outlets.
Moderator:

JACOB FARBMAN
Director of Communications, New Jersey Council of County Colleges
Adjunt Professor of Communication Studies, The College of New Jersey
Jacob C. Farbman, APR joined the New Jersey Council of County Colleges in October 1999 as its public relations officer. In July 2006, he was promoted to Director of Communications. In his current role, he directs the Council's statewide internal and external communication programs for New Jersey's 19 community colleges.
In addition to his duties at the Council, Jacob has served as an adjunct professor of communication studies at The College of New Jersey (TCNJ) in Ewing since January 2001, teaching Introduction to Communication Theory and Strategies of Public Relations. In 2005, TCNJ's chapter of the Sigma Pi fraternity honored Jacob with one of five Outstanding Faculty Awards. In 2007, he received the Anthony Fulginiti Award from the Philadelphia Chapter of the Public Relations Society of America for his outstanding contributions to public relations education.
Jacob is one of less than 10 public relations practitioners in the country representing community colleges to hold an Accredited in Public Relations (APR) distinction awarded by the Universal Accreditation Board of the Public Relations Society of America. The APR recognizes exemplary standards of character and competence in the practice of public relations.
Jacob and his wife, Ritamarie, live in Langhorne, Pa.
May 18, 2009
*tour of NBC 10 studios at 5:30 p.m.
session takes place from 6 p.m. - 8 p.m.
NBC 10 Studios, Peacock Room
10 Monument Road
Bala Cynwyd, PA 19004
Participants are encouraged to post questions for Monday's panelists in advance of Monday's session to this blog posting. Questions posted to the blog in advance will be answered first during Monday's session, so feel free to fire away!
Check-in Instructions:
- Participants are required to sign in upon entry in order to receive a visitors badge
- No photo ID is needed
Food & Beverages: Pizza and drinks will be provided at this session.
Transportation/Parking:
Nearest parking - there is a parking lot at the NBC 10 building
Nearest train station - Bala Cynwyd station (R6 Regional Rail line)
Nearest subway stop - NA
Featured Guest Speakers:

CHRIS BLACKMAN
News Director, NBC 10
Chris Blackman is vice president of News for NBC 10 Philadelphia. He joined NBC 10 in July of 2001 as assistant news director and was promoted to news director in January of 2002.
Prior to joining NBC 10, he spent four and a half years in Asia as vice president of News Programming for CNBC Asia in Hong Kong and Singapore where he created several award winning programs.
Blackman has been with NBC for 23 years, including ten years at the NBC owned station in Chicago where he worked as a news writer, producer and executive producer. While working in Chicago, Blackman earned a number of Emmy and Associated Press Awards. He views his trip to South Africa and the Emmy he won for writing about the apartheid and the release of Nelson Mandela as one of the highlights of his career.
Blackman graduated from Stanford University with a degree in Communications.

BERNARD DAGENAIS
Editor, Philadelphia Business Journal
Bernard Dagenais is the editor of the Philadelphia Business Journal, one of 40 local business news publications owned by American City Business Journals. The business journal's exclusive local business news content can be found in its weekly newspaper, with daily breaking news featured at philadelphiabusinessjournal.com and, through broadcast partnerships, on KYW News Radio, WHYY and Fox 29's Good Day Philadelphia Show.
A journalist for nearly 25 years, Bernie took the helm of the business journal's editorial operation six years ago. He is previous business editor of The Washington Times.

CHRIS KREWSON
Executive Editor, Online/News, Philadelphia Inquirer
Chris Krewson is the executive online editor at The Philadelphia Inquirer, responsible for all aspects of The Inquirer's online efforts, including breaking news, blogs, multimedia projects and its presence in social media. He oversees a multimedia staff in the newsroom, including the Continuous News operation, as well as breaking news and blog posts from every desk in the newsroom: Metro, Sports, Science and medicine, Business and Features. He's the newsroom's primary liaison with philly.com.

TOM MCGRATH
Executive Editor, Philadelphia Magazine
Tom McGrath is the executive editor of Philadelphia magazine and online editorial director of Phillymag.com and Bostonmagazine.com. Prior to joining Philadelphia magazine in 2003, he served as executive editor of Men's Health magazine and before that was editor of Atlantic City magazine.
McGrath is also the author of MTV: The Making of A Revolution (Running Press), a business/cultural history of the cable network, and co-author of Fitness Made Simple (McGraw Hill), with fitness expert John Basedow. His writing has been published in Men's Health, Women's Health, George, Glamour, Child, Success, Runner's World and other national publications.
He has won several writing/reporting awards from the Society of Professional Journalists, and he has appeared on NPR, the Fox News Channel, MSNBC, the BBC and numerous other TV and radio outlets.
Moderator:

JACOB FARBMAN
Director of Communications, New Jersey Council of County Colleges
Adjunt Professor of Communication Studies, The College of New Jersey
Jacob C. Farbman, APR joined the New Jersey Council of County Colleges in October 1999 as its public relations officer. In July 2006, he was promoted to Director of Communications. In his current role, he directs the Council's statewide internal and external communication programs for New Jersey's 19 community colleges.
In addition to his duties at the Council, Jacob has served as an adjunct professor of communication studies at The College of New Jersey (TCNJ) in Ewing since January 2001, teaching Introduction to Communication Theory and Strategies of Public Relations. In 2005, TCNJ's chapter of the Sigma Pi fraternity honored Jacob with one of five Outstanding Faculty Awards. In 2007, he received the Anthony Fulginiti Award from the Philadelphia Chapter of the Public Relations Society of America for his outstanding contributions to public relations education.
Jacob is one of less than 10 public relations practitioners in the country representing community colleges to hold an Accredited in Public Relations (APR) distinction awarded by the Universal Accreditation Board of the Public Relations Society of America. The APR recognizes exemplary standards of character and competence in the practice of public relations.
Jacob and his wife, Ritamarie, live in Langhorne, Pa.
Thursday, May 7, 2009
Client Conference Calls
Below, please find the dates and times for team conference calls with PwC:
*Please note, Sarah Way will be emailing all team members with call-in information
Team One
Tuesday, May 12, 2009
4:00 p.m. - 4:20 p.m.
Team Two
Tuesday, May 12, 2009
4:30 p.m. - 4:50 p.m.
Team Three
Tuesday, May 12, 2009
3:30 p.m. - 3:50 p.m.
Team Four
Friday, May 8, 2009
4:30 p.m. - 4:50 p.m.
Team Five
Wednesday, May 13, 2009
4:30 p.m. - 4:50 p.m.
*Please note, Sarah Way will be emailing all team members with call-in information
Team One
Tuesday, May 12, 2009
4:00 p.m. - 4:20 p.m.
Team Two
Tuesday, May 12, 2009
4:30 p.m. - 4:50 p.m.
Team Three
Tuesday, May 12, 2009
3:30 p.m. - 3:50 p.m.
Team Four
Friday, May 8, 2009
4:30 p.m. - 4:50 p.m.
Team Five
Wednesday, May 13, 2009
4:30 p.m. - 4:50 p.m.
May 11 Session Details
"Writing A Plan"
May 11, 2009
6 p.m. - 8 p.m.
University of Pennsylvania, Office of Communications
3600 Chestnut Street, Ste. 200
Philadelphia, PA 19107
Check-in Instructions:
Featured Guest Speaker:

LORI DOYLE
Vice President of University Communications, University of Pennsylvania
Lori Doyle is a senior public relations professional with 25 years of experience spanning PR agencies, academic medicine, and corporate communications. She spent eight years as Chief Public Affairs Officer of the University of Pennsylvania Health System, before leaving the university to become Vice President of External Affairs for American Water Works Company, Inc. Ms. Doyle returned to the University of Pennsylvania in February 2001, as the Director of University Communications and was named Vice President of University Communications in June 2002. Before joining the University of Pennsylvania Health System in 1992, Doyle was general manager of the Philadelphia office of Golin Harris Communications, Inc., one of the top ten PR firms in the United States.
At Penn, she oversees a staff of 15 professionals and is responsible for media relations, internal communications, publications, the Penn web site, issues management and crisis communications. She reports directly to Penn President Amy Gutmann and serves as a member of the senior management team.
Doyle has a bachelor’s degree in Communications from Temple University and a master’s degree in Communications Management from Ohio University. She lives in Medford Lakes, New Jersey with her husband and three sons.
May 11, 2009
6 p.m. - 8 p.m.
University of Pennsylvania, Office of Communications
3600 Chestnut Street, Ste. 200
Philadelphia, PA 19107
Check-in Instructions:
- Participants are required to bring a photo ID
- Participants will be asked to sign-in at the front desk
Contact:
Please contact Committee Members Sarah Way at 717-314-3797 or Jessica Pomraning at 717-818-8626 if you have difficulties getting into this session.
Food & Beverages:
Courtesy of the University of Pennsylvania, pizza and drinks will be provided at this session
Nearest parking - open lot located at 38th and Walnut streets; street parking (meters) along Chestnut Street
Nearest train station - 30th Street Station, Regional Rail Lines
Nearest subway stop - 30th Street Station, Market-Frankford lineFeatured Guest Speaker:

LORI DOYLE
Vice President of University Communications, University of Pennsylvania
Lori Doyle is a senior public relations professional with 25 years of experience spanning PR agencies, academic medicine, and corporate communications. She spent eight years as Chief Public Affairs Officer of the University of Pennsylvania Health System, before leaving the university to become Vice President of External Affairs for American Water Works Company, Inc. Ms. Doyle returned to the University of Pennsylvania in February 2001, as the Director of University Communications and was named Vice President of University Communications in June 2002. Before joining the University of Pennsylvania Health System in 1992, Doyle was general manager of the Philadelphia office of Golin Harris Communications, Inc., one of the top ten PR firms in the United States.
At Penn, she oversees a staff of 15 professionals and is responsible for media relations, internal communications, publications, the Penn web site, issues management and crisis communications. She reports directly to Penn President Amy Gutmann and serves as a member of the senior management team.
Doyle has a bachelor’s degree in Communications from Temple University and a master’s degree in Communications Management from Ohio University. She lives in Medford Lakes, New Jersey with her husband and three sons.
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